How early ecosystem support from Misk — combined with grit, innovation, and relentless execution — helped turn a Saudi startup into the region’s leading Shipping Gateway.
This article presents the findings of a qualitative survey conducted by the Saudi Leadership Society at Mohammed Bin Salman Foundation (Misk), with the participation of 195 emerging Saudi leaders. The study explores the key leadership challenges faced by the new generation, and what they need to develop their skills and sustain their impact in line with Saudi Vision 2030.
Around the world, a new generation isn’t waiting to inherit culture – they are rewriting it in real time. The upcoming Misk x Oliver Wyman white paper, The Power of Youth Creation, examines how Gen Z is transforming identity, work, media, and influence — and how strategic investment in creativity can unlock economic growth, social resilience, and global relevance. This is not another trends report. It is a blueprint for how youth, technology, and heritage can power a new era of cultural leadership.
How Shrimp Shack scaled across 19 branches with Foodics’ all-in-one platform, cutting software costs by up to 85% and turning growth into efficiency.
In this case study, IBEA’s platform turned invoices into instant cash for a Saudi supplier while helping the buyer save money—showing how smart tools can fuel growth on both sides
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